Category: Planning

Let’s Talk About Money – The Jargon Cash flow – arguably the most important aspect of managing money? It is often said that ‘cash flow can kill small businesses’ and so it is vital that the business owner or person in charge of finances (whether we are self-employed or running a limited company) keeps a […]

Following on from Paul’s Business Planning workshops in Blyth and Consett (Feb 2019) we’ve uploaded the worksheets for members. There are two sets of worksheets – just click on the links to open them up, download and print them out. When you’ve completed them, share your thoughts in the Facebook group (if you want to!). […]

Dear Savvy Solos,

Just because you’re running a business on your own, doesn’t mean you can’t ACT big!

Getting serious about your marketing is essential and it’s part of the reason you’ve all committed to being a Savvy Solos member. Your marketing needs to happen and digital communication is an important consideration of any micro-business marketing strategy.

To help you stop wasting your very precious time, read through these tips and see how many you’ve already put into place and how many you can follow to getting your digital plan written down and making sure social media marketing hits the spot…

Just because you’re running a micro business doesn’t mean you can’t ACT big! Getting serious about your marketing is essential. It needs to happen. Digital communication is a vital consideration of any small business marketing strategy. This top-10 list is a great start to both getting your plan written down and your digital activity right. Goals […]

Develop and grow your social media community Use this quick checksheet to define (or remind yourself): Who: You want to engage with on your social media channels Which: Social media channels you should be using and whether you have completed an audit to check they are all set up correctly How much: Time will be […]

This content plan can help you plan and stay on track of your monthly content. Simply download and use it with your monthly calendar of events to plan your monthly theme (should you want one) your website blog post which sits with your theme and subsequent content for your social media content. Make a note […]

This monthly calendar can be downloaded and completed each month to help you forward plan your digital content. Make a note of everything you’re up to – events you’re attending, new clients, new projects, blog posts that will be published, quotes and anything else you’re planning on doing or sharing. Remember content should: entertain, educate, […]

Having a plan for your social media management (and other digital marketing activities) keeps us on track and helps us stay on target and focused. The plan doesn’t have to be thousands of pages long, or onerous, it just needs to act as a reminder of what you’re trying to achieve. Your digital plan will […]

Perfect Your Pitch – Your Business Onliness Statement. When you know who you are, what you sell, why you sell it and who it is for, you’re more likely to be less nervous in any networking or more pressurised situation. Remember, deliver it with confidence and people will buy into you. The hook is at the […]